Kindness Clips

The “Be a Rosie” campaign recognizes middle school kindness by clipping students' backpacks when they show compassion, authenticity and respect to others. Kindness is contagious and is a powerful act.

Kindness Clips are hand-decorated clothespins, each uniquely designed and bedazzled. When middle school faculty members witness acts of kindness or compassion, they clip one of these special pins to a student's backpack as recognition. Students enjoy collecting the clips, while teachers find joy in rewarding positive behavior. This simple system creates a chain reaction that spreads and celebrates kindness throughout the school.

4,000 Kindness Clips will be sent to 20 middle schools in 2025.